Northwest Minority Business Council

Marketing Communications

Premise

To design press and sales kit for a growing non-profit organization

Process

The Northwest Minority Business Council needed a consistent look for its sales and press materials. Using the concept of connections, TsuluWerks developed an integrated set of materials designed to do extra duty for the changing organization. Bold colors, strong edges, and solid lines reflect the direct and no-nonsense business attitude of the organization and its stakeholders.

Product

The resulting materials allowed for flexible configurations to get out press kits, woo corporate members, and attract minority business enterprises for certification and active participation.