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Premise
To design an interactive web site for a medically intensive health care company
Process
TsuluWerks worked closely with the nursing team at New Care Concepts, Inc. to create an interactive web site for its clients and staff members. The tone of the site emphasizes the award-winning company’s commitment to patients rights and the goal of providing terminally ill and medically intensive patients with as close to a normal life as possible. We focused on showing images of patients enjoying life instead of engaged in medical care services. Also, with hundreds of nurses throughout western Washington, New Care needed a web site that would communicate important training and events to its staff as well as show potential clients the depth and breadth of their care.
Product
The resulting web site clearly communicates life and health instead of illness with a key channel for communicating with staff and clients.
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