Diane Thielfoldt Consulting

Marketing Communications

Premise
To design a simple monogram for an independent consultant

Process
TsuluWerks dug deeply into the types of clients and services Diane wanted to appeal to with a set of professional stationery. The client was going through a branding crisis with a partner, but needed professional stationery to continue her individual efforts. After reviewing more than 20 options with illustration and graphics, we decided that a monogram would focus on the name recognition needed in her industry.

Product
The resulting logo design was both elegant and professional for a temporary solution.