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The branding process was fluid, informative and collaborative. I was amazed that you listened and actually heard what I said and captured it so well!
Audrey Godwin, Managing Partner, The Godwin Group
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Identity for Public Agency
Seattle Education Association
Services Provided: Marketing Communications

Premise
To create an identity for a changing organization
Process
The Seattle Education Association serves as a voice for three distinct groups of people - educators, teachers, and staff. The organization needed a new identity that reflected its commitment to serving and bringing together these three areas in the Seattle public school district.
Product
The resulting identity system and stationery design provided a unified system with logo and background graphics that the organization was able to use on a variety of print and electronic marketing materials.
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